Generic AI gives you text. NorthStar gives you a MOAT.
Most AI tools are generic by design. NorthStar is calibrated to YOUR business — and every day you use it, the gap between you and everyone else widens.
Knows nothing about your business. Same answer for everyone.
Generic templates. You spend hours editing to make them useful.
Resets every session. Starts from zero every time.
Pre-loaded with your financials, strategy, competitors, market context, strengths and weaknesses.
P&L analysis, competitor reports, CV shortlists, strategic presentations — delivered with your actual numbers, your market, your voice.
Grows with every interaction. Compounds your advantage every week.
The complexity that runs so you don't have to.
While you answer 8 questions, 25 AI agents work in sequence — 9 collecting your data, 16 producing strategic intelligence calibrated to your business across 5 phases.
DNA
Every onboarding triggers a multi-phase pipeline of 25 AI agents — each passing structured data to the next, converging into your Company DNA.

6 steps. 60 minutes. Done.
No consultants. No spreadsheets. Walk through 6 guided steps and NorthStar builds your complete Company DNA — in about 60 minutes.

Company Info
Enter your company name and VAT number. NorthStar auto-enriches your profile — financials, industry, employee count, founding year — from public registries. No manual data entry.
The strategic report. 5 phases. Board-ready.
16 AI agents run in sequence across 5 phases — producing a complete strategic analysis calibrated to your specific business, market, and financial reality.

Strategic Identity
Your strategic identity crystallized — Vision, Hedgehog concept, Blue Ocean opportunities, and a full internal SWOT calibrated to your actual financials and market position.
Plain English. No jargon. No flattery. The hidden gem and the buried risk — both.
"Your single greatest competitive advantage is your 4-division integrated network. No competitor can replicate this in under 3 years."
Every recommendation quantified in €. Every action tied to a timeline and an owner.
"Must Win Battle #1: Fix road national losses. Breakeven in 12 months or divest. This is a €4.2M annual drag on EBITDA."
European industrial logic. Value chain positioning. Benchmarked against logistics sector norms.
"Blue Ocean opportunity: No competitor has combined real-time customs AI with door-to-door tracking in CEE. First mover advantage window: 18-24 months."
Every element of your Company DNA — vision, business model, financial performance, competitive position, and execution priorities — visualized as an interconnected graph. Your strategy, at a glance.
Demo: “A CEE Logistics Leader” — 16 nodes, 10 edges · Hover to explore
